PageView

The New Voice of Writing Ads (Non-Ads)

"The world overflows with people who understand advertising and can critique, discuss, and explain it. But there are precious few who can write ads that actually work." — Roy H. Williams, Wizard of Ads Advertising is everywhere. It's on TV, in magazines, on billboards, and even on our social media...

Top 10 Books Writers Read

Do business owners need to know the best books for writers? Yes, and it's not even for entertainment's sake. Familiarizing yourself with writers' must-read books is beneficial for your company.  Allow me to explain... Advertising has cemented itself as one of the primary drivers of sales for any business in...